Ad management

  • 91%

    of consumers prefer visual content

    to written content

  • 84%

    of consumers agree that watching promotional videos have convinced them to purchase a product or service

  • 90%

    of the U.S. population actively engages

    with social media

Paid Social Media is becoming an increasingly utilized method of reaching potential consumers. 84% of consumers agree that watching a promotional video has convinced them to purchase a product or service. This means that to stay top of mind, your business needs to be on Paid Social. There’s an age old marketing theory called the “Rule of Seven”. It states that a consumer needs to see a brand seven different times before they’re going to take action on something. Since 90% of the U.S. population actively engages with social media, it is a great place to start.

Types of social media posts

  • organic

    This refers to posting regular content. These posts will typically only reach people already following your page.

  • boosted

    These posts look like organic posts, however they reach a much wider audience that includes people who are not following you yet. Typically, we boost posts that do well organically so we know it will resonate with your targeted audience.

  • paid social ads

    This is photo or video content that is designed specifically to be an ad. We will use parameters such as demographics, behavior and interests to more effectively reach your target audience. These will show up on Facebook and Instagram in the timeline, discover pages and stories.